THE FUTURE OF THE WORLD
In recent years honeybee and other insect pollinator populations have fallen. A very serious problem for us, as over 80% of the crops that feed the human population depends on the free labour of honeybees. A further decrease in their number will soon make us change some consolidated eating habits: berries, peaches, chestnuts, apples, almonds, zucchini, tomatoes and – of course – honey could soon become just a memory to us. The future of honeybees is intertwined with ours.

A LIGHT AT THE END OF THE TUNNEL
This phenomenon has shown some alarming numbers: in 2015-2016 alone the U.S.A. witnessed peaks at
45% of bee die-off in their hives. After years of uncertainty, various international associations and
commissions seem to have found the responsible for this massacre. According to their findings, some
specific pesticides are seriously harmful to the health of bees. In recent times several countries (including the entire European Union) have prohibited the sale and use of these pesticides. This discovery and the corrective actions undertaken are helping the honeybee population to recover, but it’s still a long way to go, as the turnaround in agricultural processes and institutions has just begun.

BEE MY FUTURE
Last year Arca joined with great enthusiasm a LifeGate’s project called “Bee My Future”. This project aims to support the maintenance of 14 apiaries thanks to a beekeeper hobbyist who boasts ten years’ experience
and a profound knowledge of the world of honeybees. Concretely, Arca has “adopted” an entire beehive. Our
bees are now raised in an urban context within the province of Milan, following the guiding principles of
organic farming. Our sponsorship will also provide the beekeeper with all the necessary equipment to operate in complete safety and efficiency, guaranteeing well-being and prosperity to our industrious friends.

Arca Etichette S.p.A. - 20010 Marcallo (MI) ITALY - Via Edison, 119 - Tel. +39 02 97231.1 - Fax + 39 02 9761633 - P.IVA IT04875560155
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